I have a confession to make. Ahem! When I was 12 years old, I wanted to be a makanga! I was an impressionable pubescent kid. I was enamoured by the matatu crew in my daily trips to and from primary school. They had style (what we now call swag). Had money. Carefree lifestyles. Drove flashy matatus blaring loud music. As young boys, we excitedly regaled to our friends which matatu took you home last evening. We could stand at the stage for hours, just to get a ride in the hippest matatu to your hood.
The Matatu industry in Kenya is the stuff of pop-culture! That has not changed much since my adolescent days. They are both loved and loathed in equal measure. When you are the passenger and you are late, you have no qualms when they take every shortcut to your destination. However, when you are a fellow driver on the road, you are terrorized and bulldozed by the abrasive matatus. Since February 2004, legislation came into force, popularly known as Michuki Rules to bring sanity within the industry.
To be honest, my fascination with the industry and culture still exists. Today, I shall avoid all the negativity we have all associated with the industry and engage in some key lessons we can take away from these guys. Just take a moment and indulge me.
Strategy always excites me. In observing daily life, I have drawn both inspiration and lessons on strategy. I have interacted with quite a number of matatu crew and I want to share a few lessons from these guys.
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